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Corporations love collecting data :

  • every conversation

  • every customer interaction

  • contextual socio-economic data

But are these corporations doing anything useful with their data ?
A key challenge for small business and large corporations alike is to set themselves up to :

  • use data to discover and forecast trends

  • use data automate

  • use data to drive strategy and business transformation

Our speaker specialises in helping organisations to prioritise their investments in insight creation and monetise them.

Alex McCallum is the Data Strategy Lead at B2E.
Alex’s job is to inform C-suite on rightsizing their investment in insight capability and instilling the right organisational culture to take advantage of it.

Alex uses real world examples from :

  • BT

  • Last Minute

  • Virgin Media

Data is the oil of the 21st Century.
Come and listen to someone that uses data to drive Business Transformation.

Muster : 18.00
Presentation : 18:15 – 19:30
Drinks & Networking : 19:30 – 20:30

=> we have had strong demand and have released more tickets !